About
Professionally I build digital products. Personally I race cars.
I have two decades of experience in the design space.
My interest is to deliver complete products, handle research and talk to the users, mentor younger designers, lead strategic initiatives and promote growth for organisations.
My aim is to humanise and simplify complex ideas through careful craft, creativity, design patterns and optimisation.
Beliefs
Strive for better as no one is perfect. Aim for greatness and keep going. Help others grow and you'll grow too. Think as a user and design as a scientist.
Skills
I had to wear many hats along my two decades career in the design space. It forced me to sharpen my skills and grow.
Here's how I can help.
User Experience and Research
✦ Identify goals and guide preparations for qualitative or quantitative research
✦ Conduct user interviews
✦ Synthesise results and create actionable items
✦ Apply design and research methodologies
✦ Test early, adapt and improve
✦ Empathise and create delightful journeys
UI Design
✦ Desktop and mobile responsive design for various OS platforms
✦ Information architecture and high density
✦ Design psychology and inclusion
✦ Design systems building, optimisation and elevation
✦ Prototyping and delivery
✦ Copywriting and typography
Leadership and Mentoring
✦ Manage and growing existing teams
✦ Mentoring and planing career paths
✦ Communicate and advocate design to internal and external stakeholders
✦ Crafting design briefs
✦ Leading design strategy
Design Management
✦ Data driven design
✦ Product management from inception to delivery
✦ Leading cross-functional teams
✦ Experience with complex systems and data platforms
Design Success
Design should find an opportunity. Solve the right problems with simplicity and efficiency. Be part innovative and part human. Rely on both solid data and your instincts.
I like to travel
Happy to chat